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Why Brandon Sanderson’s Second Kickstarter Did 4.5x Better Than His First One

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Why Brandon Sanderson’s Second Kickstarter Did 4.5x Better Than His First One

Six Lessons Any Author Can Apply to Their Campaign Design

Monica Leonelle
Mar 24, 2022
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Why Brandon Sanderson’s Second Kickstarter Did 4.5x Better Than His First One

aggressivelywide.substack.com

My coauthor Russell Nohelty and I have a new Kickstarter breakdown for you! If you've been excited about all the buzz surrounding Brandon Sanderson's Kickstarter campaign, we now have an article over on Medium that is our take on the six things Sanderson did differently with campaign #2, that he didn't do with campaign #1.

Why is this important? Because …

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